IDEO and a Story of Design
/Insight/
by Dress Code
VIEW 1987
This is a Brief History of IDEO above, a short documentary takes you inside the Design Firm that changed the way we think about Design.
A exclusive look behind the curtain at IDEO, the global design firm, who for 40 years (and counting) has changed the way we think about design.
The company's founders and employees tell the story in their own words in the short documentary video IDEO and a Story of Design above, which focuses on IDEO's achievements in changing the way we think about design (exemplified by the time they redesigned the humble shopping cart on Nightline).
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